With over 20 years of experience as a UI/UX designer,
I specialize in crafting products and eCommerce stores.
Always enthusiastic about quality, usability of applications
and design systems, my work reflects a dynamic blend
of these elements.

With over 20 years of experience as a UI/UX designer, I specialize in crafting products and eCommerce stores.
Always enthusiastic about quality, usability of applications and design systems, my work reflects a dynamic blend of these elements.

Having collaborated with brands in sports, fashion, and B2B industries, I strive to create interfaces that are not only visually appealing but also functionally robust and user-friendly.

Having collaborated with brands in sports, fashion, and B2B industries, I strive to create interfaces that are not only visually appealing but also functionally robust and user-friendly.

Having collaborated with brands in sports, fashion, and B2B industries, I strive to create interfaces that are not only visually appealing but also functionally robust and user-friendly.

My capabilities & expertise

Strategy

Conversion-focused strategy

UX audit

Information architecture

Discovery Workshops

Competitive analysis

Product strategy

Design

eCommerce Design

UX & UI Design

Web design

Framer no-code development

AI-assisted design exploration & vibe-coding

Design Systems

Ongoing Support

eCommerce consultation & advisory

Fractional / part-time design leadership

Framer site maintenance

Trusted by

What working with me actually
looks like

1

1

You won't have to explain your business twice

You won't have to explain your business twice

Show up, and I already get the context - no three-week onboarding before real work starts.

Show up, and I already get the context - no three-week onboarding before real work starts.

2

2

You talk to the person actually doing the work

You talk to the person actually doing the work

No handoff, no "let me pass this to the team." What we agree on goes straight into the design.

No handoff, no "let me pass this to the team." What we agree on goes straight into the design.

3

3

One person you can call - backup when things get bigger

One person you can call - backup when things get bigger

You're never stuck with a problem too big for one pair of hands. When a project needs more, trusted partners step in - you still deal with one person.

You're never stuck with a problem too big for one pair of hands. When a project needs more, trusted partners step in - you still deal with one person.

4

4

Your project doesn't sit in a queue behind ten others

Your project doesn't sit in a queue behind ten others

I keep the client list short on purpose, so nobody's waiting a week for a reply.

I keep the client list short on purpose, so nobody's waiting a week for a reply.

5

60+ projects done.
Chances are, I've solved this before

60+ projects in e-commerce and product design means your problem probably isn't new to me - I know which shortcuts are safe and which ones cost you later.

Career History

Career History

NOW

Freelance eCommerce UX/UI | Product Designer

kniec.pl

NOW

Freelance eCommerce UX/UI | Product Designer

kniec.pl

2025 2022

Head of Design

EL Passion

2025 2022

Head of Design

EL Passion

2022

Senior Product Designer

EL Passion

2022

Senior Product Designer

EL Passion

2013 2022

Co-Founder • CEO • Head of Design

SmartMage

2013 - 2022

Co-Founder • CEO • Head of Design

SmartMage

2013 2007

Lead eCommerce UX/UI Designer / Team Leader / Magento FE Developer

Operator24.pl

2009 - 2013

Lead eCommerce UX/UI Designer / Team Leader / Magento FE Developer

Operator24.pl

2007 2006

eCommerce UX/UI Designer / Web Designer

SKTELCON

2006 - 2007

eCommerce UX/UI Designer / Web Designer

SKTELCON

2012 2003

Freelance Designer

kniec.pl

2003 - 2012

Freelance Designer

kniec.pl